To view the specific user agentsĬomprising the device type, click the device type of interest. User Agents/DevicesĪ breakdown of the device types used to view your messages is shown as a pie chart. Revert back to the default view by clicking the "Reset zoom" button.Īt this time, social interactions are not displayed on the plot as in comparison to opens and clicks, there are farįewer of those events. Event totals are aggregated every minuteĪnd you can zoom in a portion of the timeline by clicking and dragging in the plot area. Open and click interactions are displayed in chart form for the reporting period. Total email forwards The total number of times the Forward button/link has been used for a message. Total Tweets The total number of times the Twitter Tweet button/link has been used for a message. Total Facebook likes The total number of times the Facebook Like button/link has been used for a message. Total Facebook shares The total number of times the Facebook Share button/link has been used for a message. These interactions do not count towards link clicks. Messages with social interactions Messages that have had a user interact with the Tweet, Facebook Share, Facebook Like or Email Forward functionality Recipients may click a link more than once. Total unique clicks The total number of clicks records. The click rate displayed is the percentage of messages withĬlicks divided by the number of messages delivered. Having Link Tracking enabled for your communication. Messages that have been clicked Messages that have at least one link clicked once or more (aka Click Throughs). If a user is using a reading pane in their emailĬlient we may record multiple open/read events. Total unique opens The total number of times an open/read event has been recorded. The open rate displayed is the percentage of opens divided by the number of messages delivered. Messages that have been opened Messages which have been opened/read at least once. Includes all destinations specified in the communication setup. Average delivery rate The throughput during the sending phase of Dispatch's batch process. Of the number messages delivered divided by the total number messages generated. Total messages delivered The number of messages generated minus the number of messages with problems. Total messages with problems These are the messages associated with either an error or warning and were not delivered. Sending, but excluding those skipped as a result of the recipient being on a suppression list. This includes those that might have had problems Metrics Explained Messages generated These are the messages generated during the reporting period.
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